Dagmar SS10 Image 1. Photo Andreas Kock/Camera Link.
Dagmar SS10 Image 3. Andreas Kock/Camera Link.

About

Dagmar’s Spring/Summer collection of 2010 is dedicated to the Bombasse; a sophisticated, arty and mysterious woman. Her garments are arty chic, but after a closer look the fine details of the suits or dresses are in fact disconnected lingerie parts; such as bra-straps, hook and eye fastenings and lacing that inevitably attract your attention. This provocative, but intellectual woman prefers to wear neutral skin colours, mixed with intense black and dark blue. The bondage resembling accessories, such as leather corset belts and wrist bands, expose her eccentric preferences.

The collection is dominated by close-fit dresses with voluminous draperies, knitted suits with zips and - occasionally - the boyfriend’s trousers - worn with a slack tank top or a tailored bolero jacket. The silhouette resembles that of the 1940s; slim-fit and classy, but with some contrasting cuts or details. A jacket with built up padded shoulders, short back, long and voluminous shawl collar at front. A skin pink satin dress with a couture finish, presents an unconventional draping at the back - embellished with a daring metal chain.

Colours play with contrasts; in striped cardigans the black or neutral are mixed with turquoise, purple or salmon pink – all pastels associated with art deco, an exquisitely alluring evening dress is toned down with a more arty dark green.

Most items have an arty or erotic air. The collection plays with erotic and sensual underwear details in a poetic manner. Leggings have patches of mesh on the sides. Dresses resemble exclusive nightdresses. Knitted vest casually used as capes. The printed pattern of a silk dress has a playful but undefined origin, either referring to the organic or possibly to the wild animals of the jungle. Gros-grain ribbons, hook and eye fastenings and zips are details that are frequently used on unexpected places – on a shoulder, as an extra belt or like partly exposed underwear. The collection is created for the arty and intellectual woman of the new decade, who has the confidence of being sensually provocative, yet still contemporary.

Organic cotton is to be found in a line knitted cocktail dresses unique for Dagmar.
Sustainability has been a design philosophy already from the start. Dagmar’s prime design philosophy has been all about high quality and good sustainability – from the right choice of material and producer to the production of long lasting garments.
- A beautiful mix evolves when the fine knit is combined with the organic cotton yarn, says Dagmar’s designer Kristina Tjäder. I love using contrasts in everything we produce. And to work in an environmentally friendly mode isn’t just about using organic material. To Dagmar, the whole picture is important – from the production process to complementing details of the garment, such as lining and print.

Bianca knitted blazer in navy and white stripe and Mommy black tights with mesh at sides. Photo: Carl Kleiner/Agent Bauer.
Mika black jersey top and Dora jeans in tinted blue colour. Photo: Carl Kleiner/Agent Bauer.
Gurli jumpsuit in blue colour with black elastic tube top. Photo: Carl Kleiner/Agent Bauer.
Ossia knitted dress in 100 % organic cotton in black with printed scarves in silk and orchid colour. Photo: Carl Kleiner/Agent Bauer.Susanne knitted dress in dusty pink colour. Photo: Carl Kleiner/Agent Bauer.Celine black blouse and Sally knitted skirt in stone melange colours. Photo: Carl Kleiner/Agent Bauer.Dartuna knitted cardigan in off white and Tabby trousers in black. Photo: Carl Kleiner/Agent Bauer.Daniella knitted dress in black and white stripe. Photo: Carl Kleiner/Agent Bauer.Flo dress with visible zipper at front. Photo: Carl Kleiner/Agent Bauer.Sartuna knitted cardigan in coral melange, Beata trousers in black and black leather bracelet. Photo: Carl Kleiner/Agent Bauer.Fredrika dress in mauve colour. Photo: Carl Kleiner/Agent Bauer.Cecilia tunic dress in black with elastic leather belt. Photo: Carl Kleiner/Agent Bauer.Berith knitted waistcoat in coral stripe with Dacy stretch denim skirt in tinted blue. Photo: Carl Kleiner/Agent Bauer.Sally knitted skirt and Sara knitted jacket with zip pockets, both in stone melange colour. Photo: Carl Kleiner/Agent Bauer.Uberta knitted cardigan with print and Helene printed dress in silk and orchid colour. Photo: Carl Kleiner/Agent Bauer.Alva knitted cardigan in orchid colour and Judith skirt in black. Photo: Carl Kleiner/Agent Bauer.Fiona tunic dress in taupe colour with black elastic belt. Photo: Carl Kleiner/Agent Bauer.Helena printed dress in silk and orchid colour. Photo: Carl Kleiner/Agent Bauer.Greta dress in orchid colour and leather bracelet. Photo: Carl Kleiner/Agent Bauer.Unni knitted tunic dress in black. Photo: Carl Kleiner/Agent Bauer.Hilona printed top in silk and orchid colour and Mommy tights with mesh at sides in black colour. Photo: Carl Kleiner/Agent Bauer.Sophia knitted dress in green agat colour with printed scarves in silk and orchid colour. Photo: Carl Kleiner/Agent Bauer.Ulla knitted waist coat in black, Frida tank top in black and Beata trousers in desert colour. Photo: Carl Kleiner/Agent Bauer.Kalista cardigan in stone stripe and Mommy tights in black with mesh at side. Photo: Carl Kleiner/Agent Bauer.Dafne zip jacket in denim in tinted blue, Martha solid t-shirt and Beata trousers in desert colour. Photo: Carl Kleiner/Agent Bauer.Jana blazer in black and Mette jersey dress in aqua colour. Photo: Carl Kleiner/Agent Bauer.Gloria dark blue zip jacket, Jessica black pencil skirt and black leather belt. Photo: Carl Kleiner/Agent Bauer.Harriet printed dress in silk and inc colour. Photo: Carl Kleiner/Agent Bauer.Bodil knitted cardigan in navy melange colour, Misa jersey tank top in black and Sally suede skirt in mole colour. Photo: Carl Kleiner/Agent Bauer.Gurli jumpsuit in blue colour with black elastic tube top. Photo: Carl Kleiner/Agent Bauer.Maura black jersey dress. Photo: Carl Kleiner/Agent Bauer.Coco white blouse and Dora zip jeans in tinted blue denim and leather bracelet. Photo: Carl Kleiner/Agent Bauer.Jane black coat with dark blue woven bands at front and Celine white blouse. Photo: Carl Kleiner/Agent Bauer.Fortuna knitted cardigan in black, Hedisa printed top in silk and inc and Tabby trousers in desert colour. Photo: Carl Kleiner/Agent Bauer.Moa black jersey and Dacy denim skirt in tinted blue colour. Photo: Carl Kleiner/Agent Bauer.Bianca knitted blazer in navy and white stripe and Mommy black tights with mesh at sides. Photo: Carl Kleiner/Agent Bauer.Olivia knitted dress in 100 % organic cotton in blue colour. Photo: Carl Kleiner/Agent Bauer.Mika black jersey top and Dora jeans in tinted blue colour. Photo: Carl Kleiner/Agent Bauer.Garbo  midnight blue dress with elastic belt. Photo: Carl Kleiner/Agent Bauer.Selma jersey dress with zipper in front.Malin full length dress in printed cotton.Selma jersey dress wih zipper in front, Mandy necklace as a bracelet and Vivianne handbag.Siggy draped skirt as a top, Erba shorts/skirt in printed cotton and Mandy necklace.Sissel jersey top with twisted back, Erba shorts/skirt in printed cotton and Vivianne handbag.Etna dress in printed cotton with zipper in front, Mandy necklace as a bracelet and Vivianne handbag.Coco blouse in printed cotton and Siggy draped jersey skirt.MauraOliviaHarrietHilonaBarbaraAlvaBeataBiancaBibbiBodilCeciliaCelineCocoCocoDacyDafneDaniellaDisaDoraEllaErbaEtnaEtnaFionaFloFortunaFredrikaFridaGarboGloriaGretaGurliHedvig2HelenaJanaJaneJosephineJudithKalistaMajMalinMandyMarthaMetteMikaMimmiMisaMoaMommyNinaOlgaOssiaSallySaraSartunaSiggySiggySisselSophieSusanneUbertaUllaUnniBagVivian
Fredrika dress in mauve colour. Photo: Carl Kleiner/Agent Bauer.
Sally knitted skirt and Sara knitted jacket with zip pockets, both in stone melange colour. Photo: Carl Kleiner/Agent Bauer.
Harriet printed dress in silk and inc colour. Photo: Carl Kleiner/Agent Bauer.
Olivia knitted dress in 100 % organic cotton in blue colour. Photo: Carl Kleiner/Agent Bauer.

High summer

From the beach to the party… and back again
Dagmar is introducing a special high summer colletion with a super sensual multicolour print in flowing flattering models, both high fashion requested style like the mini skirt/shorts and the classic long dress. Along with this, some very updated and price worthy jersey pieces in Summer colours. We are also o ffering our favorite iconic accessories, the Dagmar clutch (in collaboration with Palmgrens the Swedish leather house of distinguished heritage ) and the Dagmar chain necklace in this seasons colour. The collection will be sold during October all over the world and the deadline for order is 31 of October.

Selma jersey dress with zipper in front. Photo: Carl Kleiner/Agent Bauer.
Malin full length dress in printed cotton. Photo: Carl Kleiner/Agent Bauer.
Selma jersey dress wih zipper in front, Mandy necklace as a bracelet and Vivianne handbag. Photo: Carl Kleiner/Agent Bauer.
Siggy draped skirt as a top, Erba shorts/skirt in printed cotton and Mandy necklace. Photo: Carl Kleiner/Agent Bauer.
Sissel jersey top with twisted back, Erba shorts/skirt in printed cotton and Vivianne handbag. Photo: Carl Kleiner/Agent Bauer.
Etna dress in printed cotton with zipper in front, Mandy necklace as a bracelet and Vivianne handbag. Photo: Carl Kleiner/Agent Bauer.
Coco blouse in printed cotton and Siggy draped jersey skirt. Photo: Carl Kleiner/Agent Bauer.